Ashford 3: – Week 2 – Discussion 2
Your initial discussion thread is due on Day 3 (Thursday) and you have until Day 7 (Monday) to respond to your classmates. Your grade will reflect both the quality of your initial post and the depth of your responses. Reference the Discussion Forum Grading Rubric for guidance on how your discussion will be evaluated.
Describe an industry analysis and its purpose. Give two examples of the types of questions an industry analysis might answer. In your discussion also include an analysis of the chosen two areas and how they affect the strategic planning process. Respond to at least two of your classmates’ posts. You must create one initial post and at least two responses, for a minimum of three posts for this discussion.